PR and Marketing Wikipedia fails part two
Naivety on the part of marketing and PR professionals, often at their client’s expense is a big issue, both for Wikipedia and the paid editing cottage industry…
Epic fails that inexperienced PR and Marketing professionals make on Wikipedia: Part one.
Just to be clear. I am not about to show you how to circumvent Wikipedia’s security protocols. This blog series is not a step by step guide on how to hack Wikipedia.…
Three reasons why companies should hire a Wikipedia specialist
From the outside looking in, editing your company’s Wikipedia page may seem like a walk in the park. Just switch to the visual editor, smash out the content…
Why is Wikidata essential to search engine results?
Optimised Wikidata content will improve your chances at ranking higher on a Google search engine results page (SERP) and should be part of any good search engine…
Does my business qualify for a Wikipedia page?
Ultimately it all comes down to one thing: notability. If you are a Wikipedia consultant, you will probably get asked this question a lot. As a freelance Wikipedia…
Paid Wikipedia editors, vs Professional Wikipedia editors; what’s the difference?
The difference between a paid Wikipedia editor and a professional Wikipedia editor is a question of ethics. Professional Wikipedia editors take their epistemic responsibilities…
Wikipedia for Business; the do’s and don’ts.
As an ethical Wikipedia consultant, I often get asked, how can I use Wikipedia to promote my business and boost its presence in search engine results? My answer…